• Consumer Trends

The evolution of male beauty is increasingly reflected in market performance. According to Euromonitor International, men’s grooming in France reached €1.86 billion in retail...

• AI & Innovation

Dreamforce, Salesforce’s annual conference, took place in San Francisco in September. Among its 2026 announcements were AI agents designed to work across customer data...

• Events & Insights

Paris Fashion Week’s Spring/Summer 2027 collections bring a demanding task into focus: turning creative direction into a distinctive proposition that clients can recognise, desire...

• Retail & Luxury

Last year, I attended TFWA Cannes with Parfums de Marly. Much of our time was spent presenting plans to retailers and distributors: what we...

• Marketing Strategy

Luxury has spent much of the past decade discovering how much pricing power it had. In 2026, a different question is becoming harder to...

• Consumer Trends

September has always been an important beauty month. Summer routines give way to autumn colour, fragrance returns to greater prominence, retailers reset their shelves...

• Marketing Strategy

Luxury entered the summer with the first credible signs that demand was improving. September opens on a more nuanced picture. The recovery has not...

• Consumer Trends

Summer has a way of making small formats suddenly indispensable. A skincare routine that feels perfectly reasonable at home becomes excessive once it has...